Table of Contents:
  • Managing the Demand-Supply Chain; Contents; Chapter 1: Introduction; Chapter 2: Demand and Supply Chains
  • The New Supply Chain Management; Chapter 3: Value Thresholds and Traps; Chapter 4: Reshaping Your Value Offering
  • How to Do It; Chapter 5: Excellence through Demand-Supply Chain Management; Chapter 6: Operational Effectiveness
  • Know Your Own Demand Chain; Chapter 7: Microcosms
  • Collaborate to Implement Effectively; Chapter 8: Managing Information Technology
  • How to Stretch Your Business to Its Full Potential.