Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire

Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire / Paul Smith.

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Bibliografiset tiedot
Päätekijä:	Smith, Paul, 1967 July 3-
Aineistotyyppi:	E-kirja
Kieli:	English
Julkaistu:	New York : American Management Association, ©2012.
Aiheet:	Communication in management. Storytelling. Leadership. Organizational behavior. Communication. Narrative medicine. Corporate culture. Misinformation. BUSINESS & ECONOMICS > Business Communication > General. Narrative medicine Corporate culture Communication Communication in management Leadership Organizational behavior Storytelling dissertations. Academic theses Academic theses. Thèses et écrits académiques.
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