Innovation and creativity in SMEs : Challenges, Evolutions and Prospects / Claudine Gay, Bérangère L. Szostak.

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Opis bibliograficzny
1. autor: Gay, Claudine
Kolejni autorzy: Szostak, Bérangère L.
Format: E-book
Język:English
Wydane: London : Hoboken : ISTE, Ltd. ; John Wiley & Sons, Incorporated, 2019.
Seria:Innovation, entrepreneurship, management series. Smart innovation set ; v. 21.
Hasła przedmiotowe:
Dostęp online:Click for online access

MARC

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245 1 0 |a Innovation and creativity in SMEs :  |b Challenges, Evolutions and Prospects /  |c Claudine Gay, Bérangère L. Szostak. 
260 |a London :  |b ISTE, Ltd. ;  |a Hoboken :  |b John Wiley & Sons, Incorporated,  |c 2019. 
300 |a 1 online resource (234 pages) 
336 |a text  |b txt  |2 rdacontent 
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490 1 |a Smart innovation set ;  |v v. 21 
504 |a Includes bibliographical references and index. 
588 0 |a Print version record. 
520 |a In order to survive in their market and differentiate themselves from the competition, small- and medium-sized enterprises (SMEs), which represent more than 90% of companies worldwide, need to be creative and innovative. This book presents a conceptual framework for thinking about innovation and creativity in SMEs. It takes into account their strategic relation to their environment and the economic, technological and social changes that they face. Their ability to enhance their creativity with new ideas and to legitimize them during their implementation is also taken into account. 
650 0 |a Small business. 
650 7 |a BUSINESS & ECONOMICS  |x Management Science.  |2 bisacsh 
650 7 |a Management Science.  |2 bisacsh/2022 
650 7 |a BUSINESS & ECONOMICS.  |2 bisacsh/2022 
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655 0 |a Electronic books. 
700 1 |a Szostak, Bérangère L. 
758 |i has work:  |a Innovation and creativity in SMEs (Text)  |1 https://id.oclc.org/worldcat/entity/E39PCGjcKPmwHY6WFp3PbvpvDy  |4 https://id.oclc.org/worldcat/ontology/hasWork 
776 0 8 |i Print version:  |a Gay, Claudine.  |t Innovation and Creativity in SMEs : Challenges, Evolutions and Prospects.  |d Newark : John Wiley & Sons, Incorporated, ©2019  |z 9781786303172 
830 0 |a Innovation, entrepreneurship, management series.  |p Smart innovation set ;  |v v. 21. 
856 4 0 |u https://ebookcentral.proquest.com/lib/holycrosscollege-ebooks/detail.action?docID=5855521  |y Click for online access 
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